I'm not sure whether these things deserve their own category. After all, writers always tailor their work to different formats: sometimes you write a lot, sometimes you write a little, even in print. Anyway, here's an example.
An agency launching a novel treatment for skin cancer was faced with a dilemma: the product was suitable for use in primary care but GPs' diagnostic skills and referral pathways could have been better. I was commissioned to author a training package for distribution on CD-ROM that would cover diagnosis, management and information for patients without a promotional message. The agency had a clear brief and lot of the necessary information, so I had only a little research to do. The presentation comprised short videos and stills. I wrote the scripts and prepared drafts of the graphics.